HIAP SENG PTE LTD
Once the new website was launched within few months Hiap Seng saw 98% increase in online conversions and an average of 500 visits per month. With online corporate video promotion and press release update Hiap Seng has managed to generate overall traffic of 350% in 10 months.
Summary
Hiap Seng is a big name in Singapore for Engineering Procurement & Construction (EPC) and Plant Maintenance services. HIAP SENG employs over 1000 people and has 6 fabrication facilities covering more than 2 million sq ft and has established very impressive track records with both local and global MNC’s.
Challenge
The company was established locally with no online presence. The website was very basic with no product or project details.
Solutions
A completely customized website was designed with SEO capability to begin with. Corporate Video was created to showcase the facilities and projects. PR News promotion and marketing helped to generate more traffic over a period of time.
Optimization Statistics
Services Provided:
- CORPORATE BRANDING
- WEBSITE DESIGN
- WEBSITE DEVELOPMENT
- WEB AND EMAIL HOSTING
- GOOGLE MAP LISTING
Results
Hiap Seng gained Digital presence in the market above the competition. The company managed to generate leads/projects by showcasing their impressive track records.
- 0.12% CTR
- 30% less CPA
- 326% ROI
- 20 - Company partnership and acquisitions
- 60 - Website Conversions and organic Visits
- 10 - New product launches and certifications
- 10 - Events, Conference and Expos
